The Money Tree Behind The Football Fever!!- FIFA 2014!!

                Everywhere, everyone, every media is now talking about Fifa 2014 and its moments, Foot ball fever is just all over the world , millions sit in front of their tv’s and devices just to support their team and for the love for the game. The reach of this world game is very vast so that we can find a football fan cheering for the team in each corner of the world.

World Cup Cola
Every four years as the tournament rolls round, the biggest brands on the planet create TV commercials to compete for the attention of the approximately one billion people expected to tune in to international soccer's headline event.Aimed at this global reach, many big brands use this game as a promotional medium to boost their brand’s popularity and increase the reach of their advertisements

MC Donald's FIFA fries!!

Big brands like Nike, Adidas,MC Donalds etc published their creative advertisements on this theme to promote the brand identity. The 2014 FIFA World Cup is the 20th FIFA World Cup, the tournament for the association football world championship, which is currently taking place at several venues across Brazil. It began on 12 June, with a group stage, and is scheduled to conclude on 13 July with the finals.

The Face Off

 The total prize money on offer for the tournament was confirmed by FIFA as US$576 million (including payments of US$70 million to domestic clubs), a 37 percent increase from the amount allocated in the 2010 tournament.Before the tournament, each of the 32 entrants will receive US$1.5 million for preparation costs. Once at the tournament, the prize money will be distributed as follows:
US$8 million – To each team eliminated at the group stage (16 teams)
US$9 million – To each team eliminated in the round of 16 (8 teams)
US$14 million – To each team eliminated in the quarter-finals (4 teams)
US$20 million – Fourth placed team
US$22 million – Third placed team
US$25 million – Runner-up
US$35 million – Winner!!
Amul does it again!!
The marketing of the 2014 FIFA World Cup includes sale of tickets, support from sponsors and promotion through events that utilize the symbols and songs of the tournament. Popular merchandise includes items featuring the official mascot as well as an official video game that has been developed by EA Sports..Apart from his huge pile up of money, the global brands will be shedding money all over this world fiesta for their promotion as well as branding.

Football for everyone!!

At last everything is coming to the final match between Germany and Argentina and the looser’s final between the tragic brazil and Netherlands. As an a digital media service, We Anabytes wishing everyone a happy FIFA time!!. Like the advertising by Nike says , “The moment last a second, but the legend lasts forever!!

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